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Video analytics services help organisations in project consultation, configuration, installation, security monitoring, and other vital security services, which boosts video analytics market growth. Video analytics is a computerised processing and automatic configuration of video content generated, collected, or monitored during video surveillance. While monitoring videos, this software identifies things such as attributes, events, patterns and characteristics of people or objects while ignoring irrelevant activities through video analysis of monitored environments. A large amount of unstructured video data is created via video surveillance in industries, city surveillance, and through social media. Video analytics software also enables users to analyse, organise, and share insights gained from video data to help in making better decisions.